Support Tag Bag Charm | 'Support the Troops' Yellow

The Support Tag
The one that started it all.

The tag on every R. Riveter bag since 2011.

You've seen it. That small mustard yellow leather tag, worn at the edges, stamped with a single word. It's not an accent. It's not decoration.

It's a statement.

What it is

The original Support Tag. Hand cut from leather, hand stamped, hand dyed mustard yellow. The same way it was made in an attic in 2011. The same way it's made today.

Stamped into every tag is a Riveter Number — the unique mark of the military spouse who made it. When you carry it, you carry her work, her story, and her service to this community.

Why yellow

You know the yellow ribbon tied around a tree in a front yard. The one that means someone is deployed. The one that says: we are waiting, we have not forgotten.

We chose that yellow on purpose.

Not the bright yellow of the first week. The yellow it becomes after weeks of weather — softened at the edges, still visible. Because it's not the first week of deployment when a military spouse needs your support. It's the weeks and months deep into the tour.

That's the color we stamped on every bag. That's the color we're still stamping today.

What's included

• One hand cut leather Support Tag
• Hand stamped with SUPPORT
• Hand dyed mustard yellow
• Stamped with an individual Riveter Number
• Attachable to any R. Riveter bag or your existing bag

Carry the Mission Forward.

American assembled. Military spouse made. Since 2011.